Marketing Your Yoga in a Small Town

Marketing Your Yoga in a Small Town

This week on the show I’m joined by marketing expert, Jenn Donovan. After 15 years in law, Jenn bought a retail business in a regional town in Victoria. She built that business into a highly profitable 7 figure business and eventually sold it. Since then, Jenn has been assisting other small business owners, in retail, service based and tourism, around the country, to achieve their business goals. You can find out more about her here: https://socialmediaandmarketing.com.au And you can check out her retreat here: https://socialmediaandmarketing.com.au/work-with-me/2025-women-in-business-planning-retreat-with-jenn/

7 Days, 7 Classes, 7 Love Notes to Yoga

7 Days, 7 Classes, 7 Love Notes to Yoga

Over the past week I’ve been to 7 yoga classes, each different and each wonderful. In this episode I’m reflecting on what I loved about all of them, and what they remind me about: the joy and gift of the ‘standard’ weekly Yoga class. Enjoy!

Access the ‘Black Friday Sale Planning Workshop’ for $5 here: https://www.patreon.com/posts/black-friday-113120554

Check out the Abundant Yoga Teacher Retreat happening in January here: https://www.amymcdonald.com.au/retreats

Book a time to ask me your retreat questions: https://scheduler.zoom.us/amymcdonald/coaching

Personal Branding, Style Guides and Core Messages

Personal Branding, Style Guides and Core Messages

This week I’m sharing some of the presentation i did last week for Yoga Australia. We are covering some basics about branding and what it takes to be YOU online. I’ve also got some love to share if you’ve recently been emailed or messaged by a disgruntled customer....

Get the Branding Bootcamp here: https://mailchi.mp/amymcdonald/yoga-australia-presentation-handouts-september-2024

Check out the Abundant Yoga Teacher Retreat happening in January here: https://www.amymcdonald.com.au/retreats

Book a time to ask me your retreat questions: https://scheduler.zoom.us/amymcdonald/coaching

No, Really. This Will Be The LAST One.

No, Really. This Will Be The LAST One.

Enjoy this love note to the Abundant Yoga Teacher Retreat. Scores of teachers from all over the world have been gathering here with me over the years to celebrate the vocation and calling that is teaching Yoga. Here are our reflections. If you know you’re meant to join the very last gathering (and it WILL be the last one), sign up now for the early bird pricing.

Check out the Abundant Yoga Teacher Retreat happening in January here: https://www.amymcdonald.com.au/retreats

Book a time to ask me your retreat questions: https://scheduler.zoom.us/amymcdonald/coaching

You're a Founder and a Creator: Start Acting Like It!

You're a Founder and a Creator: Start Acting Like It!

It’s time to embrace some powerful terms that absolutely pertain to you as a Yoga business owner. You are the Founder of a powerful business. You are a committed and influential creator. And this week we are talking about really stepping fully into those roles.

Check out the Abundant Yoga Teacher Retreat happening in January here: https://www.amymcdonald.com.au/retreats

Reference:

‘Founder Mode’ https://paulgraham.com/foundermode.html accessed 9 September, 2024

What Saraswati, Radha and Chinamasta Have to Teach Us About Self-discovery and Healing

What Saraswati, Radha and Chinamasta Have to Teach Us About Self-discovery and Healing

The wonderful Kori Hahn is joining me again today to talk about her new (wonderful) book, ‘A Temple of Her Own’. We talk mythology, growth, applied Yoga, vulnerability, why I think Esther Hicks is junk and how Kori may (or may not) write an instruction manual about cervical strength. You’ll have to listen to the show to find out!

Follow Kori and her work, and where to get her book, here: https://www.korihahn.com/

Check out the Abundant Yoga Teacher Retreat happening in January here: https://www.amymcdonald.com.au/retreats

Check out the Business Breakthrough Retreat happening this November here: https://www.amymcdonald.com.au/november

3 Website Mistakes You're Probably Making

3 Website Mistakes You're Probably Making

Last week I tried REALLY hard to sign up for a Yoga workshop. I had to try hard because the Yoga studio’s website made it so difficult to find out who was teaching it, how much it cost and how to actually buy it. Are you making it too hard or obscure for your potential students? Check out these three common mistakes and see!

Sign up for my new website course here: https://www.amymcdonald.com.au/websites

Check out the Business Breakthrough Retreat happening this November here: https://www.amymcdonald.com.au/november

3 Reasons to Start a Wellness Side Hustle

3 Reasons to Start a Wellness Side Hustle

What do Ronan Keating, landfills and being thrown out of an essential oil MLM have in common? Me! Oh, and they were all part of one of my (many) side hustles! Listen in to this week’s episode where I’m RAVING about how much I love side hustling, and why I think you should, too.

Sign up for my new website course here: https://www.amymcdonald.com.au/websites

Check out the Business Breakthrough Retreat happening this November here: https://www.amymcdonald.com.au/november

References:

Best Side Hustle Ideas For 2024 https://www.forbes.com/advisor/au/personal-finance/best-side-hustles/ accessed 19 August 2024

Hanuman, Anima and the Power of Going Micro

Hanuman, Anima and the Power of Going Micro

One of Hanuman’s super powers is Anima, the power of becoming as small as an atom. Too much talk in business is about getting bigger, but sometimes its the power of becoming teeny-tiny that can make the most potent difference.

Sign up for my new website course here: https://www.amymcdonald.com.au/websites

Check out the Business Breakthrough Retreat happening this November here: https://www.amymcdonald.com.au/november

Reference:

Vilas, Shubha, (2020) Hanuman Chalisa, Prakash Books, New Delhi

Faster, Tighter First Dates for Financial Gain

Faster, Tighter First Dates for Financial Gain

Are you taking too long to create a partnership arrangement? Perhaps we could learn an (ethical) thing or two from pick up artists! In this week’s episode I’m sharing some tips and tricks to get you from idea to money-making project faster. Enjoy!

Check out the Business Breakthrough Retreat happening this November here: https://www.amymcdonald.com.au/november

Reference: Babauta, Leo (2009) The Power of Less: The 6 Essential Productivity Principles That Will Change Your Life, Hay House, London

‘This is How to Properly Plan a Date’ https://www.alittlenudge.com/2018/10/this-is-how-to-properly-plan-a-date/ accessed 5 August 2024

#Delulu is NOT the #Solulu

#Delulu is NOT the #Solulu

This week we’re revisiting magical thinking and how it can leave you feeling crappy (because ‘thoughts do not become things’…) Specifically, I’ve got three ways that delusional thinking might be preventing you from getting the results you want in your Yoga business. Also, an escaping side-boob anecdote. You’re welcome!

Shop my BIRTHDAY SALE here: https://www.amymcdonald.com.au/intensives

Sign up for Patreon and catch the rest of this episode here: patreon.com/AmyMcDonald

References:

If Books Could Kill, ‘The Secret’: https://podcasts.apple.com/us/podcast/the-secret/id1651876897?i=1000593946585

My blog, ‘Magical Thinking is not the same as envisioning your future (and taking action)’: https://www.amymcdonald.com.au/blog/2022/1/27/magical-thinking-is-not-the-same-as-envisioning-your-future-and-taking-action

3 Ways to Monetise Your Zoom Recordings (TEASER)

3 Ways to Monetise Your Zoom Recordings (TEASER)

Do you have a cache of class recordings that are just sitting there, not helping you grow your business? Well, GOOD NEWS! I’ve got three tips to help you turn them into new money. In this teaser, you’ll get Tip #1. For the other two, you’ll need to become an awesome Patreon supporter!

Sign up for my Retreat INFO SESSION here: https://mailchi.mp/8732c4cfa082/business-breakthrough-retreat-info-session 

Sign up for Patreon and catch the rest of this episode here: patreon.com/AmyMcDonald

Tapasvinī and My Missing $4k

Tapasvinī and My Missing $4k

In sorting through my finances as part of the end of the Australian financial year I’ve realised I’m slightly short of a (self) impressing target. Why? This Goddess might have the answer!

 

Also this episode, a reminder that my Business Breakthrough Retreat I’m co-hosting with Laura Petrie has just one DAY left to access the 5-part payment plan! All the info is here: www.amymcdonald.com.au/november

 

References:

‘Finding the Joy in Self-Discipline’, Swami Satchidananda, https://integralyogamagazine.org/finding-the-joy-in-self-discipline/ accessed 9 July, 2024

Sign up for Patreon and catch the rest of this episode here: patreon.com/AmyMcDonald

Indra, Brene Brown and Revisiting Imposter Syndrome

Indra, Brene Brown and Revisiting Imposter Syndrome

Here we go for Season 14! Can you believe it? To kick us off, I’m re-evaluating imposter syndrome. I’ve had a couple of clients speak with me about this topic recently, and I’ve got three considerations for addressing it, as well as a little bit of mythology for you, too!

 

Also this episode, a reminder that my Business Breakthrough Retreat I’m co-hosting with Laura Petrie has just one week left to access the 5-part payment plan! All the info is here: www.amymcdonald.com.au/november

 

References:

'Stop Telling Women They Have Imposter Syndrome’, Harvard Business Review, https://hbr.org/2021/02/stop-telling-women-they-have-imposter-syndrome accessed 3 July, 2024

Debate Prep, Apple and Meta’s Potential AI Partnership, and Guest Brene Brown’, Pivot Podcast, 25 June, 2024

Cope, Stephen (2012) The Great Work of Your Life: A Guide for the Journey to Your True Calling, Bantam Books, New York

 

Sign up for Patreon and catch the rest of this episode here: patreon.com/AmyMcDonald

Wild Yoga: I Have Thoughts (TEASER)

Wild Yoga: I Have Thoughts (TEASER)

I’m taking the liberty of using this month’s bonus episode to rant about my thoughts on the book club pick, ‘Wild Yoga’. I’ve got three things I found thought-provoking and three things I really enjoyed. Overall, I liked it and recommend it for anyone who likes books about the transformative power of nature.

Check out the Business Breakthrough Retreat happening this November here: https://www.amymcdonald.com.au/november

Get yourself signed up for the Keep Growing Mastermind here: https://www.amymcdonald.com.au/keepgrowing

Sign up for Patreon and catch the rest of this episode here: patreon.com/AmyMcDonald

Business Breakthrough Mini Series Episode 6 (BONUS): Here's Your Invitation!

Business Breakthrough Mini Series Episode 6 (BONUS): Here's Your Invitation!

This bonus episode is your invitation to join our Retreat in November. As well as learning more about Laura and I, you’ll also hear a bit of behind the scenes about how this project came to be, as well as our scuffle about the super early bird price (you’ll be shocked!).

Check out the Business Breakthrough Retreat happening this November here: https://www.amymcdonald.com.au/november

Follow Laura on Instagram here: https://www.instagram.com/laurapetriecounsellor/

Follow Amy on Instagram here: https://www.instagram.com/amyyogabizcoach/